Why cats?

Placeholder text has been lying to designers since the 1500s. We figured if copy is going to be meaningless, it might as well be funny.

A very short history of greeking

“Lorem ipsum” is scrambled Latin lifted from Cicero’s de Finibus Bonorum et Malorum, written in 45 BC. Typesetters have used garbled versions of it for centuries to show off a layout without the distraction of readable content. The trick works because the brain stops trying to read and starts seeing — shapes, rhythm, density, the grey of a paragraph.

The downside: nobody enjoys it. Lorem ipsum is the beige carpet of design. It does the job and asks for nothing in return, least of all a smile.

Enter the cat

LoreMeow keeps everything that makes greeking useful — believable word lengths, sentence rhythm, paragraph weight — and swaps the dead Latin for living cats. Every paragraph is guaranteed to contain the word MEOW and at least one cat doing something it absolutely should not: knocking a glass off the table, screaming at a closed door, sprinting across the house at 3am for no reason at all.

It is a loving tribute to the originals — Cat Ipsum and Mussum Ipsum — combined into one tool with modes, catnip, and a public API.

When should I use it?

• Mockups and wireframes that need a paragraph of body text.
• Design reviews where you want stakeholders to focus on layout.
• Demos and screenshots that could use a little personality.
• Any moment a beige carpet would do, but a cat would do better.